Athlete Performance Highlights
Lead end-to-end image selection, creative reviews, production, and print preparation for seasonal retail and wholesale environments. Each season requires the selection and refining of ~110 images while ensuring consistency, licensing accuracy, and print-ready quality across diverse formats and applications — all within tight timelines and existing brand photography pillars.
Role: Lead Graphic Designer
Scope: Retail + Wholesale
Locations: 14+ stores + Wholesale Accounts
Assets: Wide-format, tabletop, window displays
Timeline: Seasonal / recurring
Results
Successful seasonal rollout across all retail and wholesale locations
Reusable templates and refined workflows for future seasons
Streamlined collaboration with brand, retail and art team members
Improved consistency across marketing channels